Image courtesy of nokhoog_buchachon / freedigitalphotos_com
Seems like everywhere you go, there are videos. Videos on blog posts, seminars, entire sites dedicated to nothing but videos.
Today people walk around with cameras in their cell phones that are more capable then professional equipment was maybe as recent as ten years ago. People can shoot what they see on a trip to the park and upload it to the internet within minutes, while still in the park.
All this is making videos pervasive, common…and expected.
For any serious online marketing effort, videos is pretty much required if you want to be taken seriously.
If you’re doing any training, videos can show things that might take pages to explain. And without video, you’d probably need many illustrations and, to my thinking anyway, videos are a lot easier and cheaper than having illustrations made.
While there a a lot of tools available to help, one of the problems is there are an awful lot of tools and a lot of awful tools. Where do you start? How do you know which tool to use?
I recently got rights to some training that might help. Check it out here,
Currently, I’m working on my first video product though it didn’t start that way. It started as simple PDF, then I decided to use a presentation slide show, but I finally decided to just go for it and product a training video.
I don’t recommend doing it that way (know your destination before your begin) but it was a learning process and it’s not as formidable as I expected.